Hinge
It’s Funny we met on Hinge
Role: Art Director
Our latest campaign for Hinge celebrates the quiet moments that make people feel close and reflect the way many Gen Z daters are finding connection in the everyday.
Working with real Hinge couples across Europe, we created a fully integrated campaign spanning film, social, cinema, OOH and experiential, localized for each market.
This campaign features handcrafted characters, brought to life by master puppeteer Tim Cherry-Jones. It's a real-life approach for the anti-AI generation.